Fathom

For this branding project subject, I was given water so I chose to design around a fictional, commercialized submarine. Included are the mission statement, brand pillars, logo usage, photography usage, colors available to use, stationery and collateral for the brand. 

I also created a brochure to be given to possible clients regarding more information about the commercialized subs, which was a 16 page, saddle stiched booklet.